As an aside, when the book first came out, it seemed highly lauded, as a refreshing boost to business models built around the internet, diversity and revenue generation. However, it seems, even on the internet the 80:20 rule rules. Don't get me wrong, I think this is a really excellent though provoking book. Buy it!
%D 2007 %A Chris Anderson %T The Long Tail: How Endless Choice is Creating Unlimited Demand %I Random House Business Books %O ISBN 978-1844138517